He aha ka mea pāʻani Plush kaulana loa no ka 'Olumepika hoʻoilo o Beijing?

I kēia mau lā, ua hoʻokuʻu ka International Olympic Committee i ka Beijing Winter Olympic Games Marketing Report (i kapa ʻia ʻo ia ka Hōʻike). Wahi a nā ʻikepili mai nā keʻena noiʻi kūʻokoʻa, he 2.01 biliona mau kānaka a puni ka honua i nānā i ka 2022 Beijing Winter Olympic Games ma o ka lekiō, televise a me nā paepae kikohoʻe, he piʻi o 5% ma luna o nā Pingchang Winter Olympic Games ʻehā makahiki i hala. Eia kekahi, ua hāʻawi pū nā Pāʻani ʻOlumepika Hoʻoilo ʻo Beijing i nā pane ʻoluʻolu e pili ana i ka hui kākoʻo, hoʻokele waiwai huahana, etc.

Hōʻike ka Hōʻike ua nānā ka lehulehu o ka honua i 713 biliona mau minuke o nā hōʻike 'Olumepika ma o nā ala o nā mea hoʻolaha pono 'Olumepika, he piʻi o 18% ma luna o nā Pingchang Winter Olympic Games. ʻO ka nui o ka manawa hoʻolaha o nā mea hoʻolaha i ʻae ʻia ma ka paepae kikohoʻe ua hiki i kahi moʻolelo 120670 hola. ʻO ka nui o nā mea hoʻohana kūʻokoʻa o ka pūnaewele 'Olumepika kūhelu a me ka paepae noi kelepona i ka wā o ka 'Olumepika hoʻoilo o Beijing i hiki aku i 68 miliona, ʻoi aku ma mua o ka pālua o ko ka Pingchang Winter Olympics. ʻO ka nui o ka launa pū ʻana o ka pānaehana kaiapili 'Olumepika i ka wā o ka hanana i hiki i ka 3.2 biliona.

Ua haʻi nui ka Pelekikena IOC Bach i kēia: "ʻO ka Beijing Winter Winter Olympics ka pae kiʻekiʻe loa o ke komo ʻana i nā kikohoʻe i ka mōʻaukala."

ʻO ka nui o ka nānā ʻana o ka poʻe e lawe mai i ka loaʻa kālā i ka IOC. Hōʻike ka hōʻike i ka nui o ka loaʻa kālā o ka IOC mai 2017 a 2021 he 7.6 biliona kālā ʻAmelika, kahi e loaʻa ai ka loaʻa kālā mai nā kuleana hoʻolaha media no 61% a ʻo ka loaʻa kālā mai ka Olympic Global Partner Program e helu no 30%. ʻO kēia mau mea ʻelua he kumu nui o ka loaʻa kālā o IOC.

Ma ke ʻano o ka Olympic Global Partnership Program, mai 2017 a 2021, e hoʻonui ʻia ka loaʻa kālā o ka IOC ma kēia kahua e 128.8% ma mua o ka pōʻai mua. I kēia manawa, ua hui pū nā ʻoihana 13 a puni ka honua i ka Olympic Global Partnership Program, me Alibaba a me Mengniu ma Kina.

Ma ke ʻano he hoʻohui i ka Olympic Global Partnership Program, ua loaʻa i ka Beijing Winter Winter Olympics Organizing Committee kahi papahana kākoʻo no ka Beijing Winter Winter Olympics. Wahi a ka Hōʻike, ua hoʻokumu ka papahana kākoʻo no ka ʻOlumepika Hoʻoilo ʻo Beijing i ʻehā mau pae, e huki ana ma mua o 40 mau hoa, i hāʻawi nui i nā kōkua nui i ka pahuhopu nui o "300 miliona mau kānaka e komo ana i ka hau a me ka hau hau".

Ma ke ʻano o ka franchising, mahalo nui ka IOC i nā waiwai laikini e pili ana i ka mascot "Bing Dwen Dwen". Hōʻike ka hōʻike i ke kūʻai ʻana o "Bing Dwen Dwen" i 69% o ke kūʻai ʻana i nā huahana laikini āpau o ka ʻOlumepika Winter Winter, mai nā mea pāʻani hoʻohui, nā mea pāʻani lima, nā kaula kī a hiki i nā hōʻailona. I ka wā o ka 'Olumepika Ho'oilo o Beijing, he 1.4 miliona ka nui o ke kū'ai 'ana o nā mea pā'ani, 'o ka mascot o "Bing Dwen Dwen". Ma Mei o kēia makahiki, ua hiki i ka 5.2 miliona ke kūʻai aku o nā mea pāʻani hoʻohui, ka mascot o "Bing Dwen Dwen".

Ma ke ʻano he mea kūʻai aku i nā holoholona pipi ʻoihana, hiki iā mākou ke hāʻawi i ka lawelawe maʻamau OEM, hiki iā mākou ke hoʻokō i kāu mau manaʻo.nā mea pāʻani palupaluma ka waihona i kēia manawa, e hoʻokipa i kāu nīnau!

Wehewehe mai "Kina Sports News"